Success has always and will always be the main goal of any business. It does not come on a silver platter. It takes strategy and innovation. One major strategy which is basic and vital is advertisement. Various tools are used as a means of spreading the information on goods and services offered by a company or an institution. One of them has been the use of brochures. But with the ever changing global demands, it has been vital for the advertising companies and agencies to venture into environmental friendly modes of advertisements. This is due to the great environmental concern. Thus the coming up of brochure printing that is eco friendly.
The main goal of this type of business orientation has been to promote sustainable environmental conservation and be able to attain customer satisfaction by providing them with the best products and quality of service. But too many of us at the back of our mind may linger questions. What exactly is the activity all about? And what role does it play in conserving the environment.
In general terms of description it entails the introduction of ways of production which are not or less harmful to the environment. Not just in one part but from the process of acquisition of raw materials, down to the processing and implicated to the final product.
To date there has been a wide range of innovations have been created to meet this objective. Some of them being the use of waterless printing and use of recycled papers. Adopting of this innovations has had a great positive impact not only on the natural environment but also the individual companies that have put it into practice.
A large percentage of companies use printing press that run on toxic chemicals and use over 25,000 gallons of water per month. With the adoption of waterless printing technology you eliminate the production of dampening solutions which in turn result to lack of emission of hazardous volatile organic compounds (VOCs) if using alcohol. Also there are no waste water generated or fountains.
Impacts generated during the manufacturing process of papers have been greatly minimized through recycling of papers. These are impacts felt right from the stage of fetching the materials required to management of waste generated by them. The big question is how?
Recycling of paper also plays a major role in saving trees. Research has shown that recycling one ton of paper saves slightly more than double the tons of wood. With the statistics applied on a global level, recycling half the world paper demand on yearly basis would prevent logging of almost 20 million acres of land covered by forests.
Recycling of the papers also reduce significantly landfill use. Papers in landfills get to decompose and produce environmental hazardous gas. To be more specific methane. Research indicates if we recycle paper weighing a ton we stand to eliminate 3 m3 of landfill waste.
Companies which engage in ecofriendly brochures are also not left behind in the share of advantages of this practice. For quite some time and current status too there has been a high global demand for environmental friendly products. Having in mind the great demand of advertisement, it increases the client base for the individual companies and at the same time enhance the quality of the brochures also improvement in time delivery of them too.
The main goal of this type of business orientation has been to promote sustainable environmental conservation and be able to attain customer satisfaction by providing them with the best products and quality of service. But too many of us at the back of our mind may linger questions. What exactly is the activity all about? And what role does it play in conserving the environment.
In general terms of description it entails the introduction of ways of production which are not or less harmful to the environment. Not just in one part but from the process of acquisition of raw materials, down to the processing and implicated to the final product.
To date there has been a wide range of innovations have been created to meet this objective. Some of them being the use of waterless printing and use of recycled papers. Adopting of this innovations has had a great positive impact not only on the natural environment but also the individual companies that have put it into practice.
A large percentage of companies use printing press that run on toxic chemicals and use over 25,000 gallons of water per month. With the adoption of waterless printing technology you eliminate the production of dampening solutions which in turn result to lack of emission of hazardous volatile organic compounds (VOCs) if using alcohol. Also there are no waste water generated or fountains.
Impacts generated during the manufacturing process of papers have been greatly minimized through recycling of papers. These are impacts felt right from the stage of fetching the materials required to management of waste generated by them. The big question is how?
Recycling of paper also plays a major role in saving trees. Research has shown that recycling one ton of paper saves slightly more than double the tons of wood. With the statistics applied on a global level, recycling half the world paper demand on yearly basis would prevent logging of almost 20 million acres of land covered by forests.
Recycling of the papers also reduce significantly landfill use. Papers in landfills get to decompose and produce environmental hazardous gas. To be more specific methane. Research indicates if we recycle paper weighing a ton we stand to eliminate 3 m3 of landfill waste.
Companies which engage in ecofriendly brochures are also not left behind in the share of advantages of this practice. For quite some time and current status too there has been a high global demand for environmental friendly products. Having in mind the great demand of advertisement, it increases the client base for the individual companies and at the same time enhance the quality of the brochures also improvement in time delivery of them too.
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